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WW ATHLETICS AGENCY

01 — 360º SERVICE

A SINGLE POINT OF INTERLOCUTOR

360° MODEL

Three services, one team. We support every sports project from start to finish, without intermediaries.

a comprehensive service for athletic excellence

01

Athlete representation

Career management at the highest level: contracts, calendar, sponsorships and long-term development.

02

Event organization

Creation and execution of sports competitions, from concept to the final track test.

03
Atleta profesional en competición internacional de atletismo

Athlete representation

Management of high-level competitions. Negotiation of contracts, sponsorships, and strategic planning tailored to each athlete's career path.

WW ATHLETICS AGENCY

02 — 360º SERVICE

A SINGLE POINT OF INTERLOCUTOR

2026

Year of foundation

Atletas olímpicos en el podio con medallas internacionales

Representing an elite athlete means accompanying a sporting life

At WW Athletics Agency, representation stems from a conviction: an athlete who doesn't have to worry about anything other than performing, performs better. That's why we take on the complete management of their career from day one — the schedule, contracts, sponsorships, travel, public image, and relations with federations.

Today we represent 75 athletes from ten countries—Olympic medalists, world record holders, and promising young talents—with the same level of dedication to each. Every race is unique. Each athlete we represent is one of a kind.

Let's talk about you

Everything you need to know about our services

We answer the most common questions from athletes, institutions, and organizations that are approaching WW Athletics Agency for the first time.

What sets WW Athletics Agency apart from other sports agencies?

WW Athletics Agency was born from within the sport. Our founder, Julia García, competed internationally in the 1980s, and that firsthand experience defines how we work: with the athlete at the heart of every decision, not as an asset to be managed, but as a human and sporting project to be supported. Added to this are four decades of a consolidated network in global athletics: federations, meet directors, sponsors, and organizations on four continents. A new agency can't build that in a short time. We already have it.
We work with three types of clients: high-performance athletes seeking professional representation, public and private institutions needing advice or wanting to organize competitions, and brands or sponsors looking to build a significant presence in the world of athletics. In all cases, the selection criteria are the same: a genuine project, a commitment to excellence, and a willingness to work long-term.
Our reach is truly global. We represent athletes from Spain, Eritrea, Zimbabwe, Portugal, Peru, Ecuador, Colombia, Uruguay, Argentina, and Chile, and we work with federations and organizations in Europe, Africa, and the Americas. Although our headquarters are in Alcobendas, Madrid, the agency's daily work is international in nature. Most competitions, negotiations, and institutional contacts take place outside of Spain.
The first step is always a conversation. We like to fully understand the context, objectives, and timing of each project before proposing any agreement. We don't have a one-size-fits-all model—we build the relationship from the ground up. You can contact us through the website form or directly by email. We respond within 48 hours.
We typically work in Spanish and English, the dominant languages in international athletics circuits. Given the origins of our athletes and partners, we also handle communications in Portuguese and have the capacity to manage communications in other languages through our network of collaborators.